Wise 50 Over 50 Award™
Allan Holender, Boomer Public Radio
When the concept of active aging entered the mind of author, mentor, and serial entrepreneur, Allan Holender, he made a conscious decision to leave the city he had known personally and professionally for 43 years and move to a community, where the average age was 54. Shortly after that, he and his wife decided to re-invent their lives, and the former broadcast executive immediately grasped its powerful implication: why shouldn’t all our years be alive with purpose, and brimming with healthful activity. What started as enthusiasm became a commitment, and the commitment became ONE big Dream. That dream was to create a radio network that would become “The preferred media choice for connecting the voices of Boomers from around the world. Where imagination and ideas flourish. The idea became a reality with the birth of Boomer Public Radio. His intention was for Boomer Public Radio to be the Number #1 digital source for news, information, stories, conversations, and entertainment exclusively for the 10 million Boomers and beyond in Canada and 80 million in the U.S.
I began my radio career 65 years ago at the age of ten broadcasting to my Mother in the kitchen. Bringing back that little boy from Edmonton when I retired inspired me to create my present radio adventure Boomer Public Radio at the age of 74. I also saw a niche that needing filling in Canada. There was no radio network that was totally dedicated to Boomers and Beyond.
Through the power of social broadcasting” “BPR will focus on discovery and engagement with a range of audio types, including spoken-word stories, news, information, journalism, and entertainment, all targeted to the Baby Boomer Generation. Boomers of the world need a citizen voice to be heard above the noise of corporate media and the drone of commercial driven radio.
Our goal and intention at BPR is to be an independent citizen voice, to help media improve their coverage of issues affecting the world’s increasingly aging communities. Traditional media outlets just don’t understand the aging population in communities around the world. They don’t know the community’s politics, the divisions among government and private initiatives and the diversity of programs. It all starts with the Boomers, those currently aged 51-69, and then goes beyond Boomers to include those 70-100